

This isn’t about religion - it’s about a greater purpose; one that calls on us to be bearers of our own seed.
Regardless of if you believe in a higher power - you hold a responsibility that transcends the mundane lives we’re all circling in, and that duty is ego-death.
Every morning you wake up - what you did yesterday no longer matters. Acknowledge that you must restart every single day with the mindset that you’re nobody - but that you were born to become something greater.
God made you for this day.

For centuries the Marathon - 26.2 Miles - has been the gold standard of endurance sports.
But not today - not anymore.
Humans were designed to go the distance - so who decided we should stop at 26.2? We won’t; we are committed to revolutionizing Running as a sport.
The Era of Marathon Running is behind us - and the Era of Ultra Marathon running is here.
This is where we transcend personal development and enter the fray of human development.
From today forward: 100 Is The New 26.2.

Ultra Week is about more than just running - it’s about dedicating yourself to a life of constant self-betterment; this isn’t another form of “self-help,” this is a place you take yourself to mentally because you want to be stronger than you were yesterday - for your kids, your spouse, yourself.
It’s true though - running 100-miles won’t magically make you superman, but what it will do is reveal you; you can never improve if you don’t face the Devil in the Mirror.
Register for Ultra Week now. Be a part of something transformative, something revolutionary. And stop living life suffering backward - Suffer Forward.